Into the work / 04
Independent concept study / Identity and commerce
Vale Botanics
An identity and commerce concept for imagined botanical goods, presented with the calm of an apothecary.

- The work
- Identity and commerce
- Year
- 2026
- Status
- Concept study
An independent exploration of design and direction.
01 / The starting point
A story worth
giving form.
The imagined brief centres on tinctures and teas made in short runs. The concept keeps the catalogue readable and the brand quiet: ingredients first, clear product information, and packaging shown as objects on a dark surface.
02 / The design language
The details
make the
difference.
- 01
A dark interface, close to the bottles themselves, with ivory type and a single copper rule.
- 02
Each product leads with what is in the bottle, then how to use it, then the price.
- 03
The shop direction prioritises clear product information and navigation on a phone.
03 / The finished form
An idea,
made tangible.
A visual identity study and a commerce site: shop, journal, and a plain ingredients index. Concept project.
Turn to the next project
Agentic SA
Completed / Website design & development

